Reading paidContent today the news doesn’t look good for Rupert Murdoch’s plan to charge users for news as only 5% of them would pay.
The important thing to think about though is that is 5% of web users who are already well settled in to accessing news for free. I dont think the paid for debate [...]
Archive for September, 2009
News not good for Murdoch
21Sep09Watching Alan Yentob’s brilliant Jay-Z: He Came, He Saw, He Conquered, a couple of things came to mind.
1. Jay-Z is a genius.
2. The direct revenue potential of media brands, in this case Jay-Z, are becoming increasingly limited in relation to the money that can be made by activities surrounding the brand.
The clothing line Jay-Z set [...]
