Category Archives: Advertising

Tham Khai Meng on his creative process

Posted on 30/08/2011 by David

“It’s a process, not necessarily linear, it’s orthogonal, it’s everywhere, it can be chaotic, and it’s actually very messy, the whole creative process is actually very messy” “Creative people are insecure, not about the job but about ideas, it’s frightening … Continue reading →

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John Jay on creativity

Posted on 28/08/2011 by David

“You don’t hire an agency to have their thinking totally imposed upon you – The greatest thing that we can do is to be great listeners and to have empathy for your culture, to understand what is the truth.” John … Continue reading →

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Custom QR codes

Posted on 27/04/2011 by David

I hadn’t really looked at QR codes before I saw an exhibition yesterday in the Welcome Collection and was intrigued to see QR codes under some of the images on display in the Image Awards 2011 exhibit that point your … Continue reading →

Posted in Advertising, Engagement, Technology | 3 Comments

Brillant VW Adverts: The Force & Black Beetle

Posted on 04/02/2011 by David

Brilliant. Even more brilliant. That is all.

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